Masterclass Certificate in Health Crisis Communication
Published on June 28, 2025
About this Podcast
HOST: Welcome to our podcast, today we're talking with an expert in health crisis communication. Can you tell us a bit about your experience in this field? GUEST: Absolutely, I've spent over 20 years working in public health communications, managing crises and teaching others to do the same. HOST: That's impressive! So, what inspired you to create the 'Masterclass Certificate in Health Crisis Communication'? GUEST: I saw a need for a comprehensive program that equips public health professionals, healthcare communicators, and crisis managers with essential skills to handle communication during health emergencies. HOST: Speaking of which, what current trends are you seeing in health crisis communication? GUEST: Social media engagement has become crucial for reaching wide audiences quickly, and mastering risk communication strategies is more important than ever in building trust with the public. HOST: Yes, I can imagine! What have been some of the challenges you've faced or seen others face when learning or teaching health crisis communication? GUEST: Crafting clear, concise messages that resonate with various audiences can be challenging, as well as developing media relations expertise to navigate the complex landscape of health emergencies. HOST: That sounds complex indeed. Looking to the future, how do you see health crisis communication evolving? GUEST: I believe we'll continue to see an increased emphasis on digital communication, and the need for skilled communicators who can effectively manage crises will only grow. HOST: Well, your course seems to cover all the right topics to prepare learners for these challenges. Thanks for joining us today and sharing your insights! GUEST: My pleasure. I encourage everyone to explore the curriculum and enroll to become a skilled crisis communicator!