Certified Professional in Online Product Launches for Occupational Therapy Practices
Published on June 28, 2025
About this Podcast
HOST: Welcome to our podcast, where we interview experts and professionals about courses that can transform your practice. I'm thrilled to have our guest today, an expert in digital marketing for occupational therapy practices. You've created a course on 'Certified Professional in Online Product Launches for Occupational Therapy Practices'. Can you tell us what inspired you to create this course? GUEST: Absolutely! I noticed a need for OTs to expand their reach and increase revenue, especially with the shift to virtual care. I wanted to help them develop the skills to create and promote digital products and services successfully. HOST: That's fantastic. In your experience, what are some current industry trends that OTs should be aware of when it comes to online product launches? GUEST: Social media engagement and content marketing are essential. Building an online presence and mastering sales funnels and email marketing campaigns can significantly boost a practice. HOST: Indeed. I can imagine that there might be challenges for OTs in learning and implementing these strategies. What have you found to be the most common hurdles? GUEST: Time management and understanding the technical aspects can be difficult. However, with practice and the right resources, OTs can overcome these challenges and truly elevate their professional brand. HOST: Speaking of the future, where do you see online occupational therapy heading, and how does this course prepare OTs for what's to come? GUEST: Online therapy is becoming more mainstream, and with it, the demand for digital products and services. This course equips OTs with the skills to adapt and thrive in this evolving landscape. HOST: Thank you for sharing your insights with us today. It's clear that your course can make a significant impact on occupational therapy practices. To our listeners, if you're interested in boosting your online presence and building a thriving practice, make sure to check out the 'Certified Professional in Online Product Launches for Occupational Therapy Practices' course. Until next time, keep learning and growing!